About this item:
- Gently cleanses while preserving and enhancing the vibrancy of red hair
- Anti-fade technology protects colour while pomegranate extract and Vitamin E boost softness and shine
- Safe for all shades of natural and colour-treated red hair
- Use every time you shampoo, whether it’s once a week or once a day
- For best results, use with John Frieda Radiant Red Red Boosting Conditioner
- Light, fresh fragrance
Gently massage John Frieda Radiant Red Red Boosting Shampoo into wet hair and work into a lather. Rinse completely. For optimal colour preservation, follow with John Frieda Radiant Red Red Boosting Conditioner.